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We didn't have the internet years ago. Network Marketers used the dreaded friends and family list. After exhausting our warm market, we had no choice but to purchase advertising materials like postcards, mailing lists, and classified ads. I spent over $10,000 on advertising. Not everyone could afford doing that With a click of a mouse you can connect with thousands of people. The internet has changed our behavior on how we access information and advertise.
After careful research and due diligence, I was able to learn internet marketing strategies that allowed me to generate my own leads online for little or no money.
What I'm going to reveal to you is the top 5 marketing strategies that has really propelled momentum in my business. Don't be fooled, there is a learning curve to these strategies. Don't expect receiving thousand of leads overnight. However, after applying these strategies on a consistent basis, I have generated a consistent lead flow of hungry prospects that are ready and willing to join my business.
The search engines and social networking sites are effective ways to reach huge amount of people. Go to Alexa.com to learn the top internet traffic sites.
1. The fastest way to reach potential prospects is Google and Yahoo Pay-Per-Click. You will find Pay-Per-Click Ads listed on the right-hand side of Google searches. Pay-Per-Click can range anywhere from $0.05 to $10.00 per click. The cost depends on the competition for the keywords you want to target. A personal friend of mine generates 90 to 100 leads a day using Pay-Per-Click. Unless you can cover your costs, I wouldn't spend more than an average of $0.30 per click. You can really lose your shirt fast if you do not know what your doing.
2. Twitter, Facebook, Linkin, and Myspace has really helped people all over the world build relationships and make friends. What I like about Facebook in that you can enter someone's email to see if this person is listed. I use Facebook to connect with my Google Pay-Per-Click leads. How cool is that? All these social networking sites are free. Become a member with one or two of these sites is easy. You need to take advantage of them.
3. Article Marketing is my recent adventure into online marketing. Article marketing will allow you to reach the top of search engines. What I really like about article marketing is that it's free and you articles stay on the internet forever. I'm still getting leads from old published articles.
4. Have you heard of Youtube? Video marketing has really taken over the internet now that we can upload large amounts of data in a short period of time. I remember when I had dial-up internet access. Talk about a slow crawling dinosaur! It would take my computer forever to upload pictures. Video marketing will really help your article standout. People like to information that they can read and watch. A perfect marketing marriage!
5. After your prospects find your articles, videos, and Pay-Per-Click ads, they will want to find out who you are. Remember, people join network marketing companies based on who sponsors them. Blogging is the best form of You Marketing. Let people find you. You really can load a person up with information using a blog. For the cost of a cup of coffee, you can have a Wordpress blog up today.
If money is an issue, start with the free stuff like social networking sites, videos, etc. The fastest way to gain internet exposure is to use all five strategies. Focus on the free sites while learning Pay-Per-Click.
Find you niche! Some people love blogging while other like article marketing. Use your niche to your marketing advantage.
One last thought about internet marketing etiquette: please use judgment, common sense, and above all, be honest. Here's a hint: would you want your mother to see or read what you posted? Also do not trick people into clicking onto site by advertising something else. This form of advertising is unethical and should never be practiced. Job posting are a perfect example. People on the Job Posting sites are looking for a job; not your network marketing business.
These 5 marketing strategies will really create the exposure you need to set yourself up for network marketing success. I wish you the best on your internet marketing endeavors.
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